South Australia’s music scene contributed $375 million to the economy in 2015/16, with the industry thriving under the removal of regulatory red tape and increased State Government support.
Released today, the inaugural EconSearch report benchmarks the State’s music industry to measure future growth.
The news comes as earlier this week, Lonely Planet recognised Adelaide as Australia’s live music city in their newly released Culture Trails publication - while also recognising Adelaide as one of the world’s most exciting cultural hubs.
The EconSearch report analyses the full music supply chain in South Australia, including song-writing, retail, manufacturing, recording studios, dedicated music media and education, as well as live music gigs and festivals.
The release of the report coincides with the release of the Music SA Live Music Census, which shows a 34% increase in the number of venues hosting live music, and a 15% increase in the number of gigs being held over the past two years.*
The music industry generates employment of 6,300 South Australians (including part-time and contract jobs). Of the musicians surveyed, 96% of their income was earned in South Australia.
The State Government has driven a number of regulatory reforms to support the live music industry, including venues with liquor licenses no longer requiring consent for provision of entertainment between 11am and midnight.
South Australia has also led the nation in declaring low impact live entertainment to be classified exempt development under planning regulations, making it easier for live music to take place in a wider range of venues, including small bars and unconventional spaces.
As part of the Government’s commitment to removing barriers for the live music industry, roundtables have been held along with consultation across local government and industry.
The EconSearch report was commissioned by the Music Development Office and the City of Adelaide and is available at mdo.sa.gov.au/research
The Music SA Live Music Census is available at www.musicsa.com.au/news
Quotes attributable to Premier and Arts Minister Jay Weatherill
We have been working closely with the music industry and local government to remove barriers and reduce red tape, helping our live music scene to thrive.
With a 34% increase in the number of venues hosting live music, the growth of our local industry is evident. For the first time we have also now benchmarked the economic value of live music and I look forward to seeing jobs continue to grow in the sector.
South Australia is certainly living up to its reputation as a UNESCO City of Music.
Quotes attributable to City of Adelaide Lord Mayor Martin Haese
Adelaide’s ability to collaborate between local government, state government, the private sector and performers has seen live performance thrive in a way that sets us apart from other cities in Australia and around the world.
Live music is not only important to our culture and creativity, but also to our economy.
Adelaide has a long standing and growing reputation as a city that supports live music. This is creating jobs and showcasing our music culture as a UNESCO City of Music.
The streamlining of regulations has made it easier for music venues, venues not traditionally music focused and musicians to access audiences in a range of settings, all adding to the vibrant music scene Adelaide is so well known for.
Quotes attributable to Australian Hotels Association General Manager Ian Horne
South Australian hotels continue to be loud and proud supporters of live music and this of course is good for the music industry, the hotel industry, jobs and the State.
* Each year the SA Live Music Census research has been a ‘best effort’ exercise to capture and count as many venues and gigs as possible, but may not be conclusive as some venues and gigs may have been unintentionally overlooked.